What we do

Web design

Our sites provide customers with the best possible online experience.

DIGITAL MARKETING COACHING

We’ll coach you to create a marketing plan for a fraction of the cost.

MARKETING PLANS

A marketing plan makes it easy for you to succeed on- and offine.

VIDEO AND MEDIA PRODUCTION

We’re a full-service digital media laboratory for the 21st century.

brand and IDENTITY DESIGN

Let’s launch or refresh your brand—from positioning, to naming, to look.

Viral campaigns

Let’s launch or refresh your brand—from positioning, to naming, to look.

Stories of Labor Union heroes
client Michigan Laborers District Council

Celebrating the heroes who build Michigan

Print advertisement design and video production for construction client
CLIENT LIUNA Local 1076 + 1191

Showcasing the modern renewal of Detroit

Video production for women in skilled trades organization
CLIENT MI Laborers Training and WIST

Empowering women in skilled trades careers

DIGITAL MARKETING COACHING

Get big business results on a small business budget

This 6-week intensive will turn you (or your favorite employee) into a top-shelf, crack shot, digital marketing guru.

Our process

We'll help you reach and amaze your customers.

1

Discover icon

Discover

Uncover deep insights into your market and audience.

Ideate
Discover Icon

We look for insight into where opportunity lies.

  • Competitive analysis
  • User journeys
  • Business model design
  • Customer empathy maps
  • Edge-case insight

2

Ideate Icon

Ideate

Explore insights and form a strategic plan to meet goals.

Ideate
Ideate Icon

We explore ideas and implement the best ones.

  • User experiences
  • User/job stories
  • Mood-boarding
  • Prototyping
  • Visual storytelling

3

Create Icon

Create

Develop solutions that "wow" customers and competitors.

Create
Create Icon

We build solutions that meet business objectives.

  • Agile project management
  • Brand visual language
  • Marketing plans
  • Style guides
  • Lean production

4

Validate Icon

Validate

Constantly improve to maximize strategic impact.

Validate
Validate Icon

We measure results and find new opportunities.

  • Prototype testing
  • End user surveys
  • A/B testing
  • Analytics review
  • Core business metrics

web design and development

Get the website you’ve always wanted with the budget you have today

Great business storytelling, high-quality photos, and engaging design give your clients the best possible online experience.

Nathan Meffert, Founder at Modern Animal Strategy and Design Studio

President, Co-Founder

Nathan Meffert

As founder of four business ventures across diverse industries, Nathan Meffert runs Modern Animal like a well-oiled machine. And with a background in high-tech manufacturing systems development, Nathan takes a systematic approach to design leadership.

Jordan Gallant, Founder at Modern Animal Strategy and Design Studio

Vice President, Co-Founder

Jordan Gallant

Jordan's work has received honors from the American Advertising Federation and the Detroit AdCraft Foundation. While obtaining her BBA in Advertising, Jordan published a thesis on the impact of social media for nonprofits. She has excelled in advertising competitions across the country.

Let's make magic happen

Contact us today for a free 1/2 hour consultation.

    • Amplify your creativity and bring fresh ideas to your team with our blog,  Strategy + Design